Swiftcert Training

Search Engine Optimisation for Business

6 Modules 80 Minutes CPD Approved

This course focuses on the anchor point of your digital marketing strategy which is your website or micro-site. Here we'll explore search engine optimisation 'SEO' and how you can use this to drive traffic to your website.

£149 + VAT

Facebook for Business

4 Modules 30 Minutes

This Facebook for Business course will give you an overview of how to use Facebook to enhance your business offering and online presence. It starts by examining its history and its phenomenal growth. You will learn how to set up and optimise your page and also how you can make your content much more engaging for your followers. It looks at advertising, designing and building your ad content and finally how to test, track and evaluate your ad campaigns using key metrics.

£25 + VAT

Instagram for Business

3 Modules 40 Minutes

The course covers the history of Instagram to help you understand how it’s become such a powerful tool for generating sales, reaching new audiences and building brand awareness. In addition to this you will learn how to set up an account and build and optimise a Business Profile.

£25 + VAT

LinkedIn for Business

5 Modules 40 Minutes

LinkedIn is a very valuable tool to find the key decision makers within certain companies. It's used for finding the best point of contact, gaining familiarity with their background before a call or sales pitch and a lot more. Find out how it can be used to enhance your business.

£25 + VAT

X / Twitter for Business

4 Modules 55 Minutes CPD Approved

Twitter is a social media platform that is used by a wide range of people, from celebrities, who use it to communicate with their fans to companies and brands who can use it to engage their customers and attract new ones. This courses will look in detail at the use of Twitter as part of your marketing activity.

£75 + VAT

TikTok for Business

3 Modules 20 Minutes

This course will give you an overview on the history of TikTok, its user demographics and the three business benefits offered by the platform. It explains how to create a business account post short videos and how you can optimise your profile. It discusses the importance of TikTok advertising campaigns and strategies. Finally the course shows you how analytics can monitor the success of your advertising and insights into effective future campaigns.

£25 + VAT

Introduction to AI

8 Modules 30 Minutes

The course starts by explaining what AI is, along with a brief description of its history. It explores the different types of AI, key concepts in the field, and how AI is being applied in real life across various sectors.

The course works through the entire AI development process, starting from the definition of the problem through to the deployment of the solution. This is then followed by a look at the various tools and technologies that power AI development. Next, it covers the ethical implications and considerations in the field, and finishes by looking into the potential future of AI.

£25 + VAT

Introduction to AI Prompt Engineering

5 Modules 45 Minutes

This short course provides you with an introduction to AI. The course starts by explaining what is meant by AI prompt engineering and its purpose, showcasing its value and importance across various sectors. It then looks at how AI has evolved over time. After that, it covers the four key components which, when used together, create effective AI prompts and then the course smoothly moves on to the area of prompt optimisation. Next, the course turns to the importance of prompt evaluation and then concludes with a look at emerging and future trends and technologies in the field.

£25 + VAT

Introduction to Generative AI

5 Modules 35 Minutes

This short course provides you with an introduction to generative AI. It starts by explaining what Generative AI is and why it’s so impactful in today’s world. It covers the history and evolution and also the innovations through time of AI. The course looks at different models and touches on how it can generate new content with some real life examples. Finally we take a look at how the future could be impacted by AI and the technology surrounding it.

£25 + VAT

Social Media Marketing

6 Modules 50 Minutes

This online course examines the main social media platforms and their use as marketing tools. It discusses the popular platforms Facebook, Instagram, X (formerly Twitter) and LinkedIn. The course dives into the main business benefits and gives you insight into how you can get started with how to choose the right platform for you and how to get started with it. You’ll get information on how to run a marketing campaign, promote your company successfully and learn the best way to handle any negative feedback.

£25 + VAT

Cyber Security

2 Modules 25 Minutes CPD & IIRSM Approved

Employees, managers and directors should all have a good understanding of the threat posed by cyber-attacks and the importance of guarding against data breaches.

This short course will explain why cyber attacks and data breaches happen and provide practical advice on how to set up effective defences.

£25 + VAT

Introducing GDPR

5 Modules 60 Minutes CPD Approved

This course is designed for front line data processors and provides a clear introduction to the main elements of the GDPR, including compliance and the consequences of non-compliance. It explains the roles of key players and covers the main categories of personal data and the lawful basis for data processing.

Other topics examined include the main Principles of the GDPR and the Rights for Individuals, along with the importance of your Privacy Policy. Finally, there's important information on data breaches; how to avoid them, what to do if one is discovered and how to file a breach report

£25 + VAT

Display Screen Equipment Awareness

9 Modules 50 Minutes IIRSM & IOSH Approved

This course is aimed at users of display screen equipment, or DSE as it's often called.

DSE is a term that covers a wide range of equipment. If DSE equipment like this is not set up correctly, users are at increased risk from certain disorders. As an employee, you share the responsibility to keep people safe at work. That means undergoing relevant training and ensuring that rules are followed.

£25 + VAT

Objective Setting

3 Modules 30 Minutes CPD Approved

This course aims to help you write effective objectives that deliver results. It covers the importance of goals and objectives and why we need them, the barriers to you achieving your objectives and how to overcome them, what SMART objectives are and how to write and identify them and concludes with some tips for successful objective setting.

£25 + VAT

Principles of Communication

7 Modules 75 Minutes CPD Approved

This course covers some of the different ways of communication, how to identify barriers to communication and how to reduce these, making sure the person you are communicating with understands what you are communicating, how to get help with communication issues and much more.

£20 + VAT

Stress Management

4 Modules 30 Minutes IIRSM & CPD Approved

Stress is a real problem for both organisations and their employees. It accounts for a significant proportion of work related illness each year. Being aware of the signs of stress, some of the triggers and how to manage them can make a real difference to your wellbeing and that of people around you.

This course will cover an introduction to stress and why it's a problem, some of the causes of stress and some ways to minimise the risk of stress.

£25 + VAT

Project Management

6 Modules 90 Minutes CPD Approved

The effective management of projects is an essential skill in many workplaces. Correct control of stages and different aspects of projects helps to increase the chances of projects being successful. This course covers the basic principles of project management and covers some of the tools and techniques you can employ to improve your project management skills.

£25 + VAT

Time Management

6 Modules 105 Minutes CPD Approved

More often than not, the people who excel in their job, or are high achievers manage their time effectively, in a way that makes them work in a more efficient manner. This course has been designed to ensure you have the techniques to improve your efficiency, output and ability to function more effectively - whether in your ordinary day or when deadlines loom and the pressure is building.

£25 + VAT